ZULU Digital | SEO Specialist | Consultant | Construction & Indexing
Construction & Indexing
Zulu Digital advise research to be conducted which informs the production of a site plan. This can be developed into a usability requirement document which guides the developer through the process of constructing the site. Any changes to the specification should be amended within the documentation and if required a new quote be produced.
Once the site is produced a series of usability tests should be conducted to ensure the site is robust and does not contain any unforeseen glitches. Zulu Digital’s sites are checked for links and adherence with web quality standard protocols.
Once signed off the site is submitted to all the major search engines for indexing. This process is repeated as new content is added and updates take place. Shortly after this work has been completed, Google assigns a PageRank to each page within the site, which is a measure of importance and ultimately affects the listing potential for the site within the SERPs (Search Engine Results Pages). In short, the higher the PageRank, the more respected and trusted your site is, yet, whilst this is an important factor within the natural optimisation process, there are many other techniques which Zulu employ in order to maximise the online presence of a site.
For more information on Construction & Indexing,
contact us on 0121 308 4280, or complete the enquiry form.
